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Tools & Resources > B Impact

B Impact

B Impact is a free, confidential, online tool designed to help businesses measure, manage, and improve their social and environmental impact across seven key impact topics: Purpose & Stakeholder Governance, Climate Action, Human Rights, Fair Work, Environmental Stewardship & Circularity, JEDI (Justice, Equity, Diversity & Inclusion), Government Affairs & Collective Action.

Trainings & Webinars: Take our introductory training

Why use the B Impact Platform?

B Impact is more than just a tool—it’s a roadmap for businesses looking to create a positive impact on the world. Whether you’re a small startup or a multinational corporation, the B Impact provides clear insights into your company’s social and environmental performance, helping you to drive change.

B Impact is an easy way to access all of B Lab’s digital tools, like the assessment and SDG Action Manager, with a single login.

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How B Impact Works

  • Homepage

    Your journey begins on the homepage, where you’ll see your company’s name and any associated companies. This page updates based on where you are on your journey, highlighting your next steps and key resources. You’ll be able to view a list of any areas that need attention, and review your goals.

  • Measure

    The measure tab is your hub for tracking and improving your impact. It provides access to the SDG Action Manager and your assessment history, from any self-assessments your company has undertaken. This page also offers guidance on areas to improve, and benchmarks your company against others by size, sector, and market.

  • Improve

    Impact isn’t static—it evolves. B Impact is a tool for ongoing growth. Businesses can track progress, set goals, and continuously improve their environmental and social practices.

  • Certify

    For businesses pursuing B Corp Certification, this tab allows you to track the certification process. It takes you through the process of creating a customized assessment based on your company’s size, industry, and location, and follows your progress through certification, highlighting the required steps as well as disclosure, verification, and legal requirements.

  • Self-assessment

    The self-assessment section of B Impact is where you can measure your company’s impact against the latest version of the B Lab Standards, for free. It gives you an overview of the seven Impact Topic areas, from Climate Action to Human Rights, so you can benchmark your impact and discover the requirements for B Corp Certification.

Introducing the B Impact Assessment

If you’re new to the BIA, our free B Corp Webinars provide step-by-step guidance on navigating the B Impact Assessment. Learn how this powerful tool works and how it can support your company’s journey.

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Find a video online: https://www.youtube.com/embed/cRCH1rNS0Xs?&controls=1

The Knowledge Base

The Knowledge Base is B Lab’s proprietary search engine for all things related to becoming or being a Certified B Corporation, as well as using B Impact. Find in-depth articles and guides on how to use the B Impact Assessment on the Knowledge Base.

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Have more questions about B Impact?

Find your answers here, or visit our FAQ page.

  • What is B Impact?
    B Impact is B Lab’s new digital platform that empowers businesses to measure, manage, and improve their impact—all in one place. Whether you’re aiming for B Corp Certification, advancing your sustainability goals, or monitoring social and environmental performance, B Impact offers the tools to help you create meaningful, lasting change.
    Apply Now
  • Who can use B Impact?
    Any organisation can use the B Impact Platform as a useful tool for measuring and improving their impact (you don’t need to be on the journey to B Corp Certification to use this tool!). If a company is using B Impact to achieve B Corp Certification, it must be a for-profit company, with at least a year of operations to meet the eligibility requirements. You can find out more about how to calculate your operational start date here. The Impact Assessment is tailored to your company’s industry, size, sector and location, and while it can be completed by anyone within the business, it is a rigorous process which can require input from multiple teams. Start-ups, with less than 12 months in operation, can use B Impact to achieve Pending B Corp status, rather than certify as a B Corp, in the interim. Large or complex businesses may be required to take multiple assessments and should get in touch with the B Lab Benelux team to determine their certification approach.
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  • How long does it take to complete the self assessment?
    The B Impact platform is designed as a learning and improvement process. The time involved in completing the assessment depends on the size, maturity and complexity (number of operating locations) of your company. The first step is to complete all the questions to get a baseline for your company’s current performance. The assessment is comprehensive and challenging, and so this process can take around three hours for a high-level review, to three weeks if you need to get inputs from across the business. And of course, this time could be further affected by the size, age and complexity of your business. After the self assessment, the next step is then to review the improvement report and see if you met the baseline for the different impact areas to determine how to increase your impact. The questions in the self-assessment, along with B Lab’s free best practice guides and input from your employees are great sources of inspiration in identifying policies and practices that can improve your impact. Once implemented, the assessment can then be updated to reflect these positive changes.
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Other Tools & Resources

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The Knowledge Base

The Knowledge Base is B Lab’s proprietary search engine for all things related to becoming or being a Certified B Corporation, as well as using B Impact or SDG Action Manager. Anyone can search the Knowledge Base for in-depth articles and guides about using these tools. Visit the knowledge base here.